Jake Walker Fitness 1440, San Antonio, Texas
We installed a Helix Lateral Trainer, the HLT3500 Touch upright, into our Target 24 Circuit when we opened our facility in May 2019. Target 24 is designed to match each member’s unique desires and fitness objectives.
The HLT3500 Touch fits into Target 24 perfectly because it trains our members differently than traditional pieces of cardio equipment. When each member signs on, they meet a highly-skilled and certified personal trainer to determine the specific goals they’d like to achieve. We walk through our facility with new members and personally show them how to use the equipment properly; the Helix is always a good conversation piece. The Helix Lateral Trainer is one of the more popular pieces of equipment and our members love it
We have the Helix in four different campuses – two in California serving about 6,000 employees, and campuses in Utah & Arizona serving about 2,000 employees each. We initially decided to install the Helix in our Arizona location because we thought it would be great for our skiers there, but because we have employees that travel around all the time we decided to incorporate the Helix everywhere and we’re glad we did.
I think if our staff of trainers sells it right, we can get anybody onto the Helix, so there’s not one particular group of folks using the machine although, of course, there is a particular attraction among women looking to firm-up and work on their lower body. I think it takes some time for people to learn to train using the Helix because everyone is accustomed to the typical back-and-forth motion of the ellipticals and treadmills, but as people get the hang of it they really, really like it.
From my perspective, I really like the Helix because it’s innovative and that’s what we’re always looking for – how do we stay ahead of the fitness center market and remain attractive to employees. I try to keep our clubs unique & creative and Helix helps us achieve that objective.
Our users’ experience with the Helix is fabulous – traditional equipment you find in most clubs is all linear, up-and-down, but the Helix provides lateral rotation which sets it apart and really changes the experience and benefits you get from it.
It’s a popular machine with the members, pretty much everyone uses it – our average members all the way through our athletes playing sports where lateral movement is important. The reason we encourage members to use the Helix – and why they like it – is the belief that you should workout in all the ways that your body is meant to move and, unlike other equipment, Helix can provide that with its lateral rotation.
I personally just had hip-replacement surgery. While this may be a pretty steep rehab curve because I’ve been active & in-shape my whole life, I’m working out on the Helix six weeks after that operation and it has been unbelievable for me to have access to that technology. In a rehab setting, the Helix has benefits that you simply can’t match with conventional equipment – I’m working on the abductors and adductors which you just can’t do on anything else, so it’s really a great piece of equipment.
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Our experience has been that it’s really popular. People like working the lower body muscles with the Helix side-to-side range of motion, and also folks interested in an overall-body workout really appreciate it. Plus I think people like the cardio intensity because they’re not used to working those muscles.
We pride ourselves on having different equipment in here that members might not see in other places, so it fits in well with us. It’s part of the total package that we offer that’s unique, and it’s the only thing we have that works that muscle group so it’s definitely something we show people.
People are intrigued by it, just the look alone. I think people like the break-up in monotony the lateral movement offers from the basic ellipticals and treadmills – it’s appealing to people who are used to running or riding a bike on a regular basis and want something different that challenges their body in a different way but still gives them that cardio workout.
I’ve had the opportunity to use the Helix and think it has great application. It is difficult to move cardiovascular training out of the sagittal plane and the Helix does just that.
I have had my clients slideboard for years to take advantage of frontal plane movement, but until Helix, there has never been a machine that could provide that. I highly recommend the Helix Lateral Trainer.
The members love it – it makes them sore but they love it. People like it because it’s a challenge for them, and it definitely hits a muscle group that they can’t work on with other equipment.
It’s definitely a positive in maintaining our membership – takes a while for them to get familiar with it but once they get going they really like it. We have quite a few guys who use it but most of the users are women. I tell them they’ll have trouble going through airports because they’ll have Buns of Steel. Once they hear that they jump on because I think that’s an important area they’re trying to target.
We’ve had the Helix for about six months and I’d say it’s one of our top machines in terms of popularity with the members. People are wary at first because they’ve never seen anything like it, but once they’ve tried it they really enjoy it because it does something so different – even though it tires them out a lot quicker.
The Helix is popular with all types of members – every age group and every level of athleticism – so it’s not just the younger athletes who are using it. And it’s a machine that people aren’t used to seeing in other gyms, so it has that exotic appeal that helps attract potential new members.
We’ve only had the Helix for about three months but we love it – everyone who uses it loves it. People like the left-and-right motion rather than front & back, so working on those different muscles is a factor in attracting users. Members have commented that it doesn’t bother their knees and I know they like being able to adjust it to the fitness level that they want, so I think there’s going to be a lot of reasons that people like it.